Thursday, January 13, 2011

Ford brings the pickups to Detroit Auto Show 2011

The Detroit Auto Show 2011 is here, and Ford pickups are making major industry noise. For Ford, that’s nothing new, accounts Reuters. In fact, it is been a trend this quarter. According to a high-ranking Ford Motors executive, the success of Ford pickups is a good indicator of where the entire U.S. auto market is headed in 2011. Article resource – Ford pickups dominate Detroit Auto Show 2011 by Car Deal Expert.

Detroit Auto show in 2011 leading to sales

The best place to start a new auto brand is going to be at the North American International Auto Show, or the Detroit Auto Show 2011. Ford won't need any kind of help though. Jim Farley predicts that Ford will sell between 12.5 and 13.5 million vehicles in 2011. Farley is the worldwide sales and marketing chief for Ford. There is a 2 million increase from 2010. It is also a 19 percent increase from 2009. Sales in 2010 were really great for Ford. Since 1984 sales hadn't been that great.

Farley was quoted as being "very optimistic" that Ford pickup sales, a vital part of the automaker’s business, will lead the way through 2011.

“How strong the pickup market is in percentage of the market is important. Pickup trucks were around 12 percent of the industry (in 2010),” Farley told Reuters.

New tax laws should boost truck sales

Because of tax breaks, Ford and all the automakers expect that more vehicles will be sold in 2011 with a boost in truck sales. The F-series is just one of many like Ford pickups that have been popular. Ford will just increase in wealth with the new laws.

Vehicle highlights for the Detroit Auto Show 2011

The newest Ford Focus, in both its standard and electric vehicle formats also proved popular at the 2011 Detroit Auto Show.

“We have not had this kind of competitive C-segment car at Ford, a global car, in a long time,” Farley said.

The Ford Focus is a top selling car in the small car sales that are already about 28 percent of the U.S. market. Ford expects that the car will do really well. Ford has promised that this car is just the first in the EV era. However, the EV range is what will hurt the Focus Electric sales, if anything does at all.

Information from

Reuters

reuters.com/article/idUSTRE7093WI20110110?pageNumber=2

Edmunds coverage of 2011 Detroit Auto Show: 2012 Mercedes C-Class

youtube.com/watch?v=3HMpyvkXSLY



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